Friday 6 December 2013

Questionnaire results and analysis

1) What gender are you?
I aimed to include a varied group of both males and females in my questionnaire because I want my music magazine to appeal to both sexes, therefore it is crucial that I research what each gender typically expects within a successful music magazine.








2) How old are you?
As you can see from the bar chart, the age range with the highest frequency is 16 - 19: roughly
the age bracket that I fall in to. I have decided to mainly carry out my survey using people who are of a similar age due to being able to understand and relate to them more than any other demographic. Plus my magazine will be aimed at adolescents, as well as adults who I have made sure to include in my questionnaire.





3) How often would you say you read music
magazines?
These results signify that people do buy music magazines, although for the majority it is a very occasional purchase rather than a regular investment. This could possibly be because people nowadays are more likely to discover new music online or through friends.





4) If you were to read a music magazine what genre
would be your choice?
This pie chart represents that the majority of the people I asked would prefer a dance/electronic music themed magazine. This is generally a popular genre and tends to be mainly featured in the charts, along with pop. However I feel that I wouldn't have the ability to create a successful and conventional dance magazine as I am not a fan of the genre therefore not that knowledgable of it.
Indie/alternative is still popular whereas classic and
other clearly weren't areas of interest for my subjects.


5) What is the most you would be willing to spend on a music magazine?
£5 or more was too expensive according to my questionnaire results - also in my opinion it was highly unreasonable. £1 - £2 appears to be the modal result, followed by less than £1 and £3 - £4. I find that less than £1 is too cheap and doesn't fit in with how I want my magazine to be marketed or the overall reputation I would want my magazine to have. I think that somewhere between £2 and £3 would be the most appropriate.

6) Which colour scheme would appeal the most to you?
The most popular choice of colour scheme was dark colours with one bright colour,
this is conventional and in fact often seen in NME and Q magazine with the bright colour usually  being red. It is likely that this will be my chosen colour scheme that I will use consistently  throughout my front cover, DPS and contents. Other popular choices were neutral and pastel colours which I may incorporate as well. However I have no interest in using neon or nautical colours
as I feel that they don't fit in with my genre anyway.


7) How many cover lines do you think
would be suitable on the front cover of a
 music magazine?
I feel that between 4 - 6 and 7 - 10 cover lines is the most suitable as it resembles a music magazine realistically and the people that I asked in my questionnaire agree. It is an effective way of sparking up interest and attracting a reader, although the image should still demand attention instead of being covered with large amounts of text.


8) How many images do you think should be
used in a double page spread?
I think that the amount of images displayed on a double page spread partly relates to the topic of the featured article - for example an interview with a particular artist would typically have fewer images than perhaps a review or competition column. The survey suggests that people mostly expect around 2 or 3 images in a DPS.



9) What ratio of text to image would you prefer on a double page spread?
My questionnaire clearly presents that the majority of people would prefer an equal amount of text and images. Therefore I will ensure that I take up an even amount of space with both text and pictures.






10) What would you prefer to be the main subject
of a double page spread?
The most common featured main article within
any magazine, not just necessarily music magazines tends to be an interview focusing on a successful artist so naturally that was the most popular answer. Plus I think due to it being a magazine revolving around music most readers will want to discover more about their favourite artists, an intimate and in depth look in to their life that reveals information about the person/lifestyle.










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